# \[e-drug\] Globalization of the drug market (cont)

**URL:** <https://talk.edrugplus.org/t/e-drug-globalization-of-the-drug-market-cont/9362>\
**Category:** e-drug\
**Created:** [October 17, 2000, 10:41pm UTC](https://talk.edrugplus.org/t/e-drug-globalization-of-the-drug-market-cont/9362 "2000-10-17T22:41:27Z")\
**Posts on this page:** 1\
**Page:** 1

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**Author:** ![joel.lexchin](https://avatars.discourse-cdn.com/v4/letter/j/e9c0ed/32.png) [@joel.lexchin](https://talk.edrugplus.org/u/joel.lexchin)\
**Post date:** [October 17, 2000, 10:41pm UTC](https://talk.edrugplus.org/t/e-drug-globalization-of-the-drug-market-cont/9362/1 "2000-10-17T22:41:27Z")

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E-drug: Globalization of the drug market (cont)  
---------------------------------------------  
Pat:  
What exactly do you mean by the globalization of the drug market, i.e.,  
the tendency to move to a single global price; introducing a product in  
many markets at the same time; promotion techniques; etc.?

Joel Lexchin MD  
121 Walmer Rd.  
Toronto, Ontario  
Canada M5R 2X8  
T: +416-964-7186  
F: +416-923-9515  
e mail: joel.lexchin@utoronto.ca  
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