# \[e-drug\] Medicines advertising on TV (cont)

**URL:** <https://talk.edrugplus.org/t/e-drug-medicines-advertising-on-tv-cont/15052>\
**Category:** e-drug\
**Created:** [October 4, 2002, 6:08am UTC](https://talk.edrugplus.org/t/e-drug-medicines-advertising-on-tv-cont/15052 "2002-10-04T06:08:06Z")\
**Posts on this page:** 1\
**Page:** 1

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**Author:** ![lo1](https://avatars.discourse-cdn.com/v4/letter/l/e68b1a/32.png) [@lo1](https://talk.edrugplus.org/u/lo1)\
**Post date:** [October 4, 2002, 6:08am UTC](https://talk.edrugplus.org/t/e-drug-medicines-advertising-on-tv-cont/15052/1 "2002-10-04T06:08:06Z")

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E-drug: Medicines advertising on TV (cont)  
---------------------------------------------

Dear Martin,

Your medical education is up-to-date, but your political education is not. Such  
drugs are now called "comfort drugs". According to yesterday's NRC-  
Handelsblad the new minister of health in Holland (from the new right-wing  
Fortuyn party) has just decreed that advertising prescription drugs to the  
general public (as in NZ and the USA) will in the future be allowed, thereby  
turning Dutch policy 180 degree around, and anticipating similar EU  
regulations. Government supervision has been abolished, the inspection  
department concerned has been closed down, and checks are left to an  
industry council. It is not clear who will bear the expected increase of  
app.20% of the cost of drugs in health insurance systems. So everything you  
might have read in last week's report by Tony Sheldon in the BMJ is now out  
of date. I do not make any conclusions about what Revue Prescrire has  
called "the disastrous American experience". Let's wait and see.  
I hope that this is useful information.

Best wishes,

Dr.L.Offerhaus  
Koedijklaan 1a  
NL-1406 KW Bussum  
The Netherlands  
Phone +31-35-6923288 Fax +31-35-6923277  
"Dr.L.Offerhaus" \<lo@euronet.nl\>  
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