[afro-nets] Private Partnership for HIV/AIDS TV Drama

Private Partnership Brings HIV/AIDS TV Drama to West and Central Africa
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Population Services International (PSI) is leveraging corporate
funds to further the health impact and reach of the third season
of its television drama SIDA dans la Cité (SDLC), or "AIDS in
the City." The broadcast of the sixteen-episode series in ten
western and central African nations was made possible by the
Coca Cola Africa Foundation and enables millions of people to
learn about important issues related to HIV/AIDS. The series was
produced by PSI/Côte d'Ivoire and its four separate stories pro-
mote responsible behavior change amongst the sexually active,
motivate increased demand for and use of voluntary counselling
and HIV testing services and aim to reduce stigmatization of
people living with HIV/AIDS.

For more information, visit http://www.psi.org/news/0304b.html

Karrie Carnes
Population Services International (PSI)
mailto:KCARNES@psi.org