E-drug: Internet Marketing (cont)
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The WHO has produced guidelines on this topic. I don't have the exact
web site but if you go to the main WHO web site you should be able to
find the guidelines. However, these are only guidelines. There are no
controls, in the sense that companies have to obey them, on an
international scale.
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Joel Lexchin MD
121 Walmer Rd.
Toronto, Ontario
Canada M5R 2X8
T: +416-964-7186
F: +416-923-9515
e mail: joel.lexchin@utoronto.ca
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