[e-drug] New consumer campaign to improve medicines use

E-Drug: New consumer campaign to improve medicines use
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Dear E-druggers

NPS has launched a campaign to improve health literacy and medicines use. The campaign starts with advertising but we see this being sustained with editorial and community-based work in the longer term. We will be using both traditional and new media, including social networks. Our website contains more information or follow us on twitter or facebook. You may find the resources of interest.

http://www.nps.org.au/bemedicinewise
http://twitter.com/NPSmedicinewise
http://www.hs.facebook.com/pages/Be-medicinewise/184079178293731

Kind Regards
Lynn

Lynn Weekes
Chief Executive
NPS. Better Choices, better health
Australia
lweekes@nps.org.au

E-drug: New consumer campaign to improve medicines use (2)
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Dear Lynn

Thank you for the email about your campaign. I hope we could mimic you in this activity.

Prof Rohini Fernandopulle
Prof in Clinical Pharmacology
Faculty of Medicine
University of Colombo
PO Box 271 Kynsey Road
Colombo 8 Sri Lanka
Telephone 94 112 501217