E-Drug: New consumer campaign to improve medicines use
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Dear E-druggers
NPS has launched a campaign to improve health literacy and medicines use. The campaign starts with advertising but we see this being sustained with editorial and community-based work in the longer term. We will be using both traditional and new media, including social networks. Our website contains more information or follow us on twitter or facebook. You may find the resources of interest.
http://www.nps.org.au/bemedicinewise
http://twitter.com/NPSmedicinewise
http://www.hs.facebook.com/pages/Be-medicinewise/184079178293731
Kind Regards
Lynn
Lynn Weekes
Chief Executive
NPS. Better Choices, better health
Australia
lweekes@nps.org.au