World AIDS Day 2004 Campaign and Contest: "Women, Girls,
HIV/AIDS"
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OneWorld/Staying Alive World AIDS Day 2004 Competition
If you're aged between 15 and 34 - and feel that you have a lot
to say about the influence of HIV/AIDS on women and girls using
a microphone or a camera - this is the perfect opportunity to
show your potential.
For a second year in a row, MTV and OneWorld are organising a
global competition in the run up to World AIDS Day, 1 December
2004.
The competition is for young people to submit audio or video
public service announcements (PSAs) that convey the messages of
MTV's award winning HIV/AIDS awareness campaign, Staying Alive
(http://www.staying-alive.org).
MTV and OneWorld share a commitment to the global fight against
HIV/AIDS and this unique collaboration aims to reach an audience
at a global and local level. This year entrants can unleash
their creativity by developing clips on the theme of women,
girls and HIV/AIDS.
Winning clips in two categories (one audio and one video) will
be streamed on the Staying Alive site, made available to all 26
local MTV web sites and will be featured on the OneWorld Radio
and TV websites. The winners will also receive the Staying Alive
2004 Award, an honour given to an individual each year who makes
an important contribution for HIV/AIDS awareness.
For more information about submission of VIDEO entries go to:
http://tv.oneworld.net/tapestry?article=33
of AUDIO entries go to:
http://aidsradio.oneworld.net/section/aidsradio/wad2004
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Dear Colleagues,
Greetings from the World AIDS Campaign!
As most of you now know, the 2004 Campaign is on "Women, Girls,
HIV and AIDS".
English language versions of this year's campaign posters will
be posted on the UNAIDS Campaign website by the end of Septem-
ber. Other languages will be posted on the web and hard copies
mailed by end of October.
As before, the poster designs will be available as templates,
which can be adapted for more specific use within your constitu-
encies. The material will be available electronically on our web
and on CDs. Please start to get your requests to us now, al-
though please remember that we will only be in a position to
mail out to you in October.
As in previous years links will be created on the website to a
host of other resource material relevant to analyzing, strate-
gizing and planning for campaigning around the theme of "Women,
Girls, HIV and AIDS".
This will bring together existing material, tools and other re-
sources that focus, challenge and promote thought and action on
the issues around Women and HIV.
The World AIDS Campaign is also beginning to gather new partners
and synergies are once again building. MTV is launching a PSA
contest on the theme of "Women, Girls, HIV and AIDS", and their
announcement will appear on the UNAIDS website in early Septem-
ber 2004. This audio and video PSA contest is open to all and
entries will be accepted until 1 November 2004. The winners will
be publicly announced on 1 December 2004 and the non-winning en-
tries will be available through UNAIDS for use in advocacy ef-
forts.
The Global Movement for Children will be coordinating the "Les-
son for Life", in which two million children in 50 countries
will be taking part in a lesson on HIV/AIDS and its effect on
children, particularly girls. You can find out more about the
"Lesson" and how you can join in at http://www.gmfc.org/hivaids
The 16 Days of Activism 2004 is campaigning to highlight the in-
tersection of violence against women and the AIDS epidemic and
are urging audiences to consider the gender dimensions of
HIV/AIDS. Find out more at http://www.cwgl.rutgers.edu
The 2004 World AIDS Campaign is urging everyone to recognise
that the rise of the epidemic among women and girls is strongly
related to gender inequalities in society. More ideas around
this should be posted on the web soon.
The annual flagship publication of UNAIDS, the AIDS Epidemic Up-
date 2004, due to be released in late November 2004, will also
have a focus on women and girls. It will provide some of the
evidence base for the impact of HIV on women and girls.
>From 2005, as you do know, the World AIDS Campaign is changing.
We hope that many of you were able to visit the website at
www.worldaidscampaign.org. There you will find information on
the Campaign's new focus from next year to hold governments ac-
countable to the UNGASS Declaration targets as well as contact
information for the small civil society-led World AIDS Campaign
global office established in Amsterdam, The Netherlands.
Regional consultations on the messaging and strategy for 2005
are underway, and we have begun to develop a campaign toolkit
that will be available early next year. We are beginning to cre-
ate campaign materials for next year, including a 2005 World
AIDS Campaign calendar which highlights a key UNGASS message and
target each month.
Please let us know of your campaign plans for 2004 and keep your
eyes on the UNAIDS campaign web pages:
http://www.unaids.org/en/events/campaigns.asp
where more material will appear in the coming weeks.
With warm wishes,
The World AIDS Campaign
mailto:wac@unaids.org